Our Services
Where Strategy Meets Design
Welcome to Overdrive—where we don't just design; we dare. Established in 1986, we've been the avant-garde in the design world, blending fearless creativity with strategic precision. With roots in theatre, a deep-seated passion for art, and a history of trailblazing in digital innovation, we're not your run-of-the-mill design agency. Here's how we elevate your brand to the next level:
01 BrandingAmplify Your Story
Dialing Up the Affinity
For us, branding goes beyond a logo; it's about sparking a connection that transforms casual customers into die-hard fans. It's not just about a purchase; it's about creating a tribe. Emotionally connected customers are worth 306% more over their lifetime. We dive into your brand's essence, unraveling your values, vision, and unique story to forge those unbreakable bonds and build a movement.
The Steady Pulse of Trust
Remember the warm familiarity of your favourite childhood meal? That's the trust and consistency we aim to cook up for your brand. Consistent branding can boost revenue by 33%. This kind of trust turns first-time visitors into regulars, making your brand experience as comforting and dependable as that home-cooked cuisine.
Resonant Visuals
We believe branding isn't just about making a splash; it's about creating lasting ripples. We infuse every design with your values and vision, crafting a visual language that speaks volumes. With 64% of consumers bonding more deeply with brands that clearly communicate their values, we ensure your visuals resonate, leaving your audience both immersed and mesmerized.
02 Design StrategyMore Than Just Looks
Mapping Success
In the ever-shifting business landscape, staying relevant is vital. Our design strategy is your market map, anticipating needs and setting trends. Companies that prioritize design see a 32% revenue jump and a 56% boost in returns. We plot a course that keeps you ahead of the curve, ensuring your brand stays compelling and timely.
Innovation as Standard
Rest on laurels? Not our jam. Just like a well-oiled machine, your design needs continuous evolution. Our strategies thrive on constant improvement and adaptation. Design-driven brands consistently outshine their competitors because innovation runs in their veins. Brands that prioritize user experience significantly boost their market presence. At Overdrive, we ensure your brand doesn't just keep pace—it sets it.
The Real Value of Design
Design at Overdrive is a strategic powerhouse, not just a pretty face. Good design turns casual viewers into loyal customers and simple ideas into transformative phenomena. Investing in quality design translates into tangible growth, and at Overdrive, we maximize every dollar for your brand's impact. Our deep-rooted commitment to creativity and innovation means we don't just deliver design—we deliver success.
03 Why Overdrive?A Partnership for the Long Haul
Investing in Your Future
Choosing Overdrive means selecting a partner dedicated to your success. Our journey, from early theatre days to pioneering digital innovation, has shown us the magic of blending strategic vision with creative flair. We bring this rich heritage to the table, merging your strengths with our forward-thinking strategies to ensure your brand not only competes but leads the market.
Overdrive's Edge
Design is just our starting line at Overdrive; enduring relationships and legacies are our finish. Our secret sauce? A mix of fearless creativity and data-driven strategy, served with a side of quirk. We turn the ordinary into extraordinary, ensuring our solutions are as impactful as they are innovative. We’re committed to exceeding your expectations and driving value where it matters most.
Ready to shift gears?
Let's start a conversation about turning your business vision into a market sensation. Reach out to Overdrive and accelerate your brand's success.
Our Services
Branding
We don't just create logos; we sculpt brand legends. Our branding process dives deep into your story, values, and wildest ambitions, crafting an identity that grabs the soul and refuses to let go. Think of a brand so magnetic, it's like a secret handshake with your audience. From logos to brand guidelines, every detail screams “You.”
Want to see our branding magic in action? Check out this project here.
Our Services
Events
Events are more than just dates on a calendar. And every detail, from the grand to the granular, needs to shine. Our mission is to understand your high-level aspirations and translate them into immersive environments - whether it's a conference, shindig or a product launch - and ensure the experience lingers in memories long after the confetti settles.
Want to see our events magic in action? Check out this project here.
Our Services
Interactive
User experience is our playground, and we take it seriously. Our interfaces don't just look good; they work like a dream. We ensure every click, swipe, and tap feels like second nature. It's about creating digital spaces where users feel right at home.
Want to see our interactive magic in action? Check out this project here.
Our Services
Packaging
Products are judged by their covers, and we make sure your packaging is the star of the shelf. Our designs don't just catch the eye—they capture the imagination. We combine standout aesthetics with practical functionality, making sure your product shines on the shelf while staying protected.
Want to see our packaging magic in action? Check out this project here.
Our Services
Illustration
Whether it's playful sketches or detailed artistry, we make your message impossible to ignore by creating illustrations that don't just fill space—they capture the essence of a moment, idea, or story. We make complex ideas accessible and tell visual stories that engage and evoke emotion. This isn't clip art folks, these are unique visual stories, created to express your vision.
Want to see our illustration magic in action? Check out this project here.
Our Services
Animation
Animation is where your message takes flight. We create dynamic animations that turn heads and hold attention. Whether it's a snappy explainer video, a captivating promo, or an animated logo, our animations add that extra zing. It's like giving your message a megaphone and a dance floor.
Want to see our animation magic in action? Check out this project here.
Our Services
Copywriting
Words can woo, wow, and win over audiences, and we're wordsmiths extraordinaire. Our copy isn't just filler—it's thriller. From punchy taglines to compelling content and video scripts, we make sure every word packs a punch. We write copy that does more than talk—it sings, dances, and persuades.
