Meet OverdriveGreat Ideas Have Humble Beginnings
Where Ideas Burn Rubber
At Overdrive, we believe every idea has the potential to hit the road running. Our role is to take that idea and craft it into something that truly represents your brand, not just in looks but in spirit. We dig deep, understanding your goals and your audience, to create a brand that doesn’t just turn heads but also tells your story in a way that’s unmistakably yours.
Tools to Conquer the Conventional
Our approach isn’t about chasing trends—it’s about reimagining what’s already there and making it resonate. We work with you to uncover the essence of your brand, then bring that to life in new and engaging ways. We focus on what will make your brand meaningful to those who matter most: your audience.
Crafting Tomorrow’s Classics
Every project is an opportunity to build something that lasts. We’re in it for the long game, crafting designs and stories that hold up over time. After all, we've been at it for 38 years ourselves. It's kind of what we do. Whether you’re launching something new or giving an established brand a fresh voice, we’re here to help you create work that isn’t just noticed today but is remembered tomorrow.
CAA South Central Ontario
CAA SCO's visual identity is built on their heritage of more than a century of keeping Canadians safe. This brand refresh breathes new life into the visual language of an established industry leader.
View ProjectHamilton 175
Through virtual exhibitions, interactive timelines, and community-driven projects, the website design for Hamilton Civic Museums offers an engaging platform for exploring diverse narratives, including Indigenous histories and 2SLGBTQ+ stories.
View ProjectDesign Thinkers
With the honour of being the Design Partner for Canada's largest annual design conference, the visual identity highlights the unity among the diverse speakers and attendees, representing diverse skills and backgrounds, and incorporating themes of data and craft.
View Project