Fun, Safe and Sexy: A Website for Intimate Products.
We-Vibe is the world’s leading vibrator brand. They’ve attained this position through shrewd marketing—they appeal to couples, and singles and present a product that is both sexy and fun without ever veering into territory that feels uncomfortable. Says WeVibe: “Our world-class engineers and industrial designers work closely with sexual wellness experts, doctors and consumers to design and develop intimate products that work in sync with the human body.” This was our challenge, to redesign and rebuild the We-Vibe website to reinforce the product line in a way that promoted sexual health without sounding clinical—while appearing fun, flirty and sexy—but never sleazy. The solution was a pretty, female-centric website with a sexy and playful tone.
Website, Original Photography
Overdrive Design Limited—Creative and Art Direction
Antonia Goga—Photography for setting images
Visit the We-Vibe website: wevibe.com